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THE DESIGNER

ROOTS


For Syrian-born designer Rami Al Ali, his love of refined aesthetics began at an early age. His
curiosity for fine fabrics and design led him to study Visual Arts at the college of Fine Arts in
Damascus, Syria, where his true talent became apparent.

After astounding his professors with an unorthodox presentation of the core curriculum, Al Ali graduated
in 1995 and quickly started his fashion career in Dubai and Beirut. It was in these two great cities
that Al Ali worked with some of the region’s leading fashion houses.

ROOTS

RISE


Established in Dubai in 2001, Rami Al Ali Couture entered the fashion arena with bold creations and
uncompromising couture designs. After a number of inspiring fashion shows around the Gulf, Al Ali’s
popularity spread and his designs began to occupy the pages of leading fashion publications such as
Vogue, Harper’s Bazaar, Elle and Business of Fashion.

The excitement continued and garnered attention from global brands such as Swarovski, when Al Ali was
selected to be part of Unbridaled, a book published by the global Austrian crystal brand, with revered
couture veterans Giorgio Armani, Vivian Westwood and John Galliano, amongst others. Later, the house
collaborated with many notable creatives, such as Spanish architect Carmelo Zappulla for Expo 2020 Dubai
for the design and craft program, Lebanese Jewelry designer Nadine Kanso, international high street
giant Charles & Keith, the private airline Royal Jet, and many fine jewellery brands such as Bulgari,
Cartier, Van Cleef & Arpels and Messika.

RISE

JOURNEY


Al Ali’s ultimate breakthrough came in 2009, when he was invited as a guest member of Alta Moda Alta
Roma, showing his Spring-Summer Couture collection on the official couture week calendar. This further
strengthened relationships with the European fashion media and his success was reaffirmed when The
Middle East Magazine named him as one of the top 50 most influential Arabs.

In January 2012, Al Ali debuted at Couture Fashion Week in Paris, showcasing his Spring-Summer 2012
collection. With a series of collections, Al Ali has successfully built and maintained a brand that
exhibits unique craftsmanship and a vision of creativity.

In 2014, Rami Al Ali launched his ready-to-wear line which consists of classic silhouettes and elegant
lines reflecting a modern approach to luxurious evening-wear.

In 2020, the brand went on to expand in yet another line and launched Rami Al Ali White. The collection
is a new edition of ready-to-wear bridal designs

Today, Al Ali’s designs are synonymous with creative artistry, modern elegance and sought-after
socialites and international celebrities including Aishwarya Rai, Beyonce, Chanel Iman, Eva Longoria,
Googoosh, Helen Mirren, Nawal Al Kuwaitia, Isabeli Fontana, Jennifer Lopez, Kelly Rowland, Kerry
Washington, Mandy Capristo, Mona Kattan and Youssra, Leonnie Hanne, Naomi Campbell, Carrie Underwood,
Rym Saidi, Passant Shawky and Julianne Moore. amongst others.

JOURNEY

VISION


Through his success, Rami Al Ali goes beyond fashion to support his life passion and brand DNA dedicated
to art and uplifting women. Since 2017, Al Ali honors his commitment to the next generation of young
couturiers with his mentoring program at the prestigious ESMOD Fashion Institute in Dubai, providing the
opportunity for Undergraduates to develop their own capsule collection through an internship at the Rami
Al Ali atelier.

In 2019, The designer took part of the non-profit organization Atassi Foundation exhibition in Dubai
that aimed to shed light on the early beginning of the women’s art movement in Syria, emphasizing the
immense role female artists played in shaping the nation’s art scene. One year later, Rami Al Ali
launched Ard Dyar, a concept and community designed to encourage open conversations with
well-established Syrian figures in order to support the emerging Syrian talent across the world.

Al Ali is also collaborating with Dubai Design & Fashion Council (DDFC) as a Mentor to help elevating
local and regional talent in the Emirate and support the development of a sustainable industry. His
influential standing in the global fashion realm was recently reinforced by a significant nomination for
The BoF 500 – class of 2023, distinguishing him as the first Syrian designer to attain this prestigious
recognition

In June 2025, Rami Al Ali was invited to present his Couture collection in Paris, as part of the official Haute Couture fashion show schedule of the Fédération de la Haute Couture et de la Mode. This invitation represents a significant chapter, as Rami Al Ali becomes the first Syrian designer to be welcomed onto the official Haute Couture calendar — a recognition that honours the refinement of his vision and the growing influence of his work on the global stage.

VISION